Communicatie en media

Communiceer effectiever, krachtiger en strategischer met boeken die je leren hoe je écht binnenkomt bij je doelgroep. Van storytelling tot social media en van crisiscommunicatie tot interne communicatie: ontdek hoe je invloed uitoefent met de juiste boodschap op het juiste moment.

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Carmine Gallo

The Bezos Blueprint

GebondenEngels9781250278333 15-11-2022

28,70

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Stewart Pearson

Building Brands Directly

paperbackEngels9781349137732 1-1-1996

New competition, technology and economics have changed the behaviour of markets and the practice of marketing. Customers are more discerning, and demand more quality, service and choice. Meer

61,99

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Carmine Gallo

Talk Like TED

PaperbackEngels9781250061539 10-3-2015

Ideas are the currency of the twenty-first century. In order to succeed, you need to be able to sell your ideas persuasively. This ability is the single greatest skill that will help you accomplish your dreams. Meer

27,31

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Fraser P. Seitel

Practice of Public Relations, The, Global Edition

PaperbackEngels9781292160054 13-8-2016

For courses in public relations. Prepares Students for Public Relations Work with an Emphasis on Ethics and Contemporary, Real-world Applications Featuring an intensely practical approach that favors reasoning, justification, and applications that work, The Practice of Public Relations prepares students for contemporary public relations work in the changing landscape of the 21st century. Meer

107,74

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Edouard Gruwez

Presentation Thinking and Design

PaperbackEngels9781292013572 25-9-2014

Discover the 12 steps to dramatically better presentations ‘This innovative book shows you how to get the thinking right so that your presentations are clear, engaging and impactful. Meer

30,94

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Glen T. Cameron

THINK Public Relations

PaperbackEngels9781292025285 23-7-2013

THINK Currency. THINK Relevancy. THINK Public Relations. The engaging visual design of THINK Public Relations provides an introduction to the field of public relations in an easy-to-read format. Meer

102,94

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Business Communication Today, Global Edition + MyLab Business Communication with Pearson eText (Package)

paperbackEngels9781292353265 10-8-2020

This title is a Pearson Global Edition. The Editorial team at Pearson has worked closely with educators around the world to include content, which is especially relevant to students outside the United States. Meer

111,34

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M Aronson

The Public Relations Writer′s Handbook – The Digital Age 2e

gebondenEngels9780787986315 13-4-2007

The second edition of the Public Relations Writer s Handbook offers a simple, step–by–step approach to creating a wide range of writing, from basic news releases, pitch letters, biographies, and media alerts, to more complex and sophisticated speeches, media campaign proposals, crisis responses, and in–house publications. Meer

43,92

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Joanna Gutmann

Taking Minutes of Meetings – How to Take Efficient Notes that Make Sense and Support Meetings that Matter

gebondenEngels9780749498894 3-6-2019

82,36

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D Fisher

Professional Networking For Dummies

paperbackEngels9780764553462 15-8-2001

Are you putting your best foot forward in meetings? Are you connecting with the right people at functions? Throughout your life, you will find yourself in situations where professional networking will help you get to where you want to go. Meer

23,85

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R D′Aprix

Communicating for Change: Connecting the Workplace Workplace with the Marketplace

paperbackEngels9780787901998 2-2-1996

Marshal support throughout your organization Develop a communications strategy that works for –– not against –– you. Based on years of battle–tested principles and case–examples, Roger D′Aprix tells managers how they can avoid the communications breakdowns that sabotage attempts at change, and cause employees to lose faith in their leaders and the system itself. Meer

63,32

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Management and Language

GebondenEngels9780761969075 18-10-2002

Much managerial activity is achieved through language and a vital task for any manager is to generate with others an intelligible account of the various feelings that surround the contested issues in the organization. Meer

247,05

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Management and Language

PaperbackEngels9780761969082 18-10-2002

89,52

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Public Affairs in Practice – A Practical Guide to Lobbying

paperbackEngels9780749444723 3-11-2006

52,92

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Michael K. Robinson

Disaster Recovery Planning for Nonprofits

PaperbackEngels9780761826606 11-11-2003

This book lays the framework for organizations that wish to form comprehensive disaster recovery plans. The book also examines current trends identified through a recent nonprofit study. Meer

63,03

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Robert Taylor

Media Interview Techniques – A Complete Guide to Media Training

paperbackEngels9780749474720 3-11-2015

58,11

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Melvin Shakun

Negotiation Processes: Modeling Frameworks and Information Technology

gebondenEngels9780792397298 31-10-1996

This book focuses on negotiation processes and how negotiation modeling frameworks and information technology can support these. A modeling framework for negotiation as a purposeful complex adaptive process is presented and computer-implemented in the first three chapters. Meer

180,99

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Amanda Barry

PR Power: Inside Secrets From the World of Spin

PaperbackEngels9780753509043 5-5-2005

23,14

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P Martin

Made Possible By – Succeeding with Sponsorship

paperbackEngels9780787965020 25-11-2003

Made Possible By is a step–by–step guide to securing successful, sustainable corporate sponsorships that will provide financial stability, increased visibility, and help your nonprofit achieve its mission. Meer

46,69

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Handbook of Public Affairs

GebondenEngels9780761943938 18-6-2005

Provides an overview of the growth area in organisations' strategic thinking. This book conatins sections covering: investigation into the development and meaning of Public Affairs; the management and practice of Public Affairs within organisations; and global case studies - an overview of scholarly developments. Meer

233,55

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