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Drawing on the wisdom of an astonishing array of talented people – from elite athletes to top managers, from rulers of countries to rulers of global business empires – Alastair Campbell uses his forensic skills, as well as his own experience of politics and sport, to get to the heart of success. Meer
Over the last two decades, Japanese firms have challenged U.S. dominance in many manufacturing industries. This challenge has increasingly come in the form of transplant operations, and recognition has spread that their success owes a great deal to superior manufacturing management. Meer
Important changes are taking place in the landscape of science, technology and industry. Policy makers and managers alike have been forced to develop new ways of thinking and acting to make the best of opportunities offered by technological change. Meer
The emergence of a new type of threat to computer security - the computer virus - has attracted much attention from the media, researchers, and entrepreneurs. Meer
This book brings to the management of nonprofit organizations and public sector organizations the kind of concepts that have long been applied to commericial firms. Meer
This book examines influential ideas within Management Information Systems (MIS). Leading international contributors summarize key topics and explore a variety of issues currently being discussed in the field. Meer
This book examines influential ideas within Management Information Systems (MIS). Leading international contributors summarize key topics and explore a variety of issues currently being discussed in the field. Meer
Written for practitioners, this book is about corporate governance and the role of the board of directors in modern multinational companies.
Throughout the world, corporations are experiencing the second major transition in corporate governance of this century. Meer
This textbook offers a comprehensive review of the principles of direct, database, and interactive marketing. The book begins with an introduction to the discipline and goes on to explore each of the major subject areas that would be of relevance in the construction of a direct marketing plan:
Testing and Research
Analytical Techniques
Customer Acquisition
Understanding Buying
Building a Customer Database
Customer Loyalty
Communications Strategy
Communications Briefing
Direct Marketing Agencies
Budgeting
Media Planning
Electronic Channels
Print, Production, and Fulfilment
The Future of Direct Marketing
The text offers a rich blend of theory and examples from professional practice. Meer
The theory of symbolic management reveals a pervasive pattern of 'symbolic decoupling' - a separation between appearances and reality - at every level of the governance system. Meer
The relationship in information technology (IT) outsourcing determines the difference between a successful, a less successful, and a failing outsourcing deal. Meer
As a topic, organization design is poorly understood. While it is featured in most management books as a chapter dedicated to organizational structures, it is unclear whether organization design is a one-off event or an ongoing process. Meer
"This document is a TOGAF Series Guide: The TOGAF Leader's Guide to Establishing and Evolving an EA Capability. It has been developed and approved by The Open Group, and is part of the TOGAF Standard, 10th Edition. Meer
Managers are significant actors in contemporary organizations and yet there is very little deep-level analysis of what managers do, and how they understand their managerial selves and social situations. Meer
Japanese corporate governance and managerial practice is at a critical juncture. At the start of the decade pressures mounted for Japan to move to a shareholder-value driven, 'Anglo-American' system of corporate governance. Meer
This unique collection of papers, from authors whose experience and nationalities are themselves diverse, captures intellectual and personal reflections on diversity. Meer
The author argues that power in organizations has negative and counter-productive effects: management should be based on self-guidance and maximizing each individual's creative resources. Meer
Many companies recognize the importance of corporate social responsibility, but seek to understand how this can be harmonized with current profitability. Meer
Hoe vul jij je persoonlijk leiderschap in?
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Hoe zorg jij voor een optimale fit tussen werkgeluk en resultaten? Meer
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