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GebondenEngels9780415667326 14-3-2013
This accessible book introduces students to the theories, concepts and skills required to promote an event successfully. To promote an event effectively it is essential to understand marketing, but it is also important to recognise that it is not just consumers who are the audience: other publics who may not necessarily attend can have a fundamental effect on the success of an event as well.  Meer
247,23
Verwachte levertijd ongeveer 11 werkdagen
gebondenEngels9780471455165 19-9-2003
A revolutionary new system for generating the next big marketing ideas and opportunities According to Philip Kotler, the widely acknowledged "father" of modern marketing, and Fernando Trias de Bes the marketing techniques pioneered in the 1960s and ′70s have worked too well.  Meer
46,66
Verwachte levertijd ongeveer 9 werkdagen
gebondenEngels9780471455172 29-9-2003
The unique ability of rock and roll to inspire fanatical support from its customers is undeniable; the loyalty showered upon the Rolling Stones, Elton John, Aerosmith, and others who create it, unmatched; and the lessons for corporate America, endless.  Meer
30,05
Verwachte levertijd ongeveer 9 werkdagen
PaperbackEngels9780803953284 20-4-1995
171,92
Verwachte levertijd ongeveer 16 werkdagen
GebondenEngels9780789015822 12-3-2002
Explore the nuts and bolts of marketing pharmaceuticals today! Written by leading authorities in the field, Pharmaceutical Marketing: Principles, Environment, and Practice is the fifth in Dr.  Meer
141,69
Verwachte levertijd ongeveer 11 werkdagen
PaperbackEngels9780789015839 1-3-2002
Explore the nuts and bolts of marketing pharmaceuticals today! Written by leading authorities in the field, Pharmaceutical Marketing: Principles, Environment, and Practice is the fifth in Dr.  Meer
53,05
Verwachte levertijd ongeveer 11 werkdagen
PaperbackEngels9780785287803 1-10-2007
In The Top Ten Mistakes Salespeople Make and How to Avoid Them, he focuses his expertise on the most common and destructive blunders salespeople make and how you can prevent them.  Meer
18,11
Verwachte levertijd ongeveer 16 werkdagen
PaperbackEngels9780786420438 5-4-2005
The use of endorsements and testimonials to sell anything imaginable is a modern development, though the technique is centuries old. This exploration of modern endorsement advertising follows its evolution from a marginalized, mistrusted technique to a multibillion-dollar industry.  Meer
60,90
Verwachte levertijd ongeveer 16 werkdagen
GebondenEngels9780789017024 17-4-2002
Help your nonprofit organization keep up with the competition!As the competition for funding among nonprofit organizations becomes more intense, so does the need to develop survival strategies that focus limited resources in the most effective ways.  Meer
137,94
Verwachte levertijd ongeveer 11 werkdagen
PaperbackEngels9780789017031 9-4-2002
Help your nonprofit organization keep up with the competition!As the competition for funding among nonprofit organizations becomes more intense, so does the need to develop survival strategies that focus limited resources in the most effective ways.  Meer
57,21
Verwachte levertijd ongeveer 11 werkdagen
paperbackEngels9780764550669 3-4-1998
Prospecting   finding and qualifying prospective clients   is the first step in the selling proposition. It can also be the most daunting. The first big hurdle is knowing where to look for opportunities and recognizing them when they present themselves.  Meer
20,36
Verwachte levertijd ongeveer 9 werkdagen
gebondenEngels9780792398561 28-2-1997
As in many other sectors, in agribusiness major changes are taking place. On the demand side, consumers are changing lifestyles, eating and shopping habits, and increasingly are demanding more accommodation of these needs in the supermarket.  Meer
180,99
Verwachte levertijd ongeveer 9 werkdagen
PaperbackEngels9780764313271 31-3-2001
39,74
Verwachte levertijd ongeveer 16 werkdagen
gebondenEngels9780470826478 18-2-2011
This is one of the most thoughtful books on branding I?ve come across. Most such books are either quickly–crafted "how–to" books or academic tomes over–burdened with references.  Meer
49,42
Verwachte levertijd ongeveer 9 werkdagen
paperbackEngels9780470171783 6-11-2007
Practical business guides that pull no punches Dave Anderson′s TKO series presents no–nonsense, down–in–the–trenches management strategies that work in the real world of business.  Meer
21,75
Verwachte levertijd ongeveer 9 werkdagen
gebondenEngels9780470922231 5-4-2011
Conversations make or break everything in sales. Every conversation you have is an opportunity to find new prospects, win new customers, and increase sales.  Meer
27,28
Verwachte levertijd ongeveer 9 werkdagen
gebondenEngels9780470971284 6-1-2012
Customer survey studies deals with customers, consumers and user satisfaction from a product or service. In practice, many of the customer surveys conducted by business and industry are analyzed in a very simple way, without using models or statistical methods.  Meer
121,34
Verwachte levertijd ongeveer 9 werkdagen
gebondenEngels9780470373002 7-11-2008
Based on ten years of extensive research and interviews with thousands of top sales performers in a variety of industries, Silver Bullet Selling reveals the secrets all great sales professionals have in common.  Meer
43,90
Verwachte levertijd ongeveer 9 werkdagen
gebondenEngels9780471768586 24-3-2006
How Service Orientation Will Change Your Business "The real value of this book is that it makes SOA and Web services, which are critical and business–transforming, crystal–clear to the layman, both business and IT leaders.  Meer
49,42
Verwachte levertijd ongeveer 9 werkdagen
gebondenEngels9780470874363 22-10-2010
Reorient your selling approach Mr. Shmooze is the parable of a man who reveals the secret shared by all superstar salespeople. Selling, in its most exquisite form, is not about taking, nor is it about persuading.  Meer
25,91
Verwachte levertijd ongeveer 9 werkdagen

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