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gebondenEngels9781137522696 13-9-2015
Since the recent international crises, the role and significance of international financial institutions (IFI) have been challenged. Some have argued that global financial institutions are inadequate and inefficient in performing their missions, and may be replaced by modern institutions with inclusive governance and a goal-focused approach.  Meer
61,99
Verwachte levertijd ongeveer 9 werkdagen
gebondenEngels9781137333315 19-11-2013
Drawing from novel theoretical insights in social psychology, cultural psychology, and marketing, Globalization, Culture and Branding provides guidelines for imbuing brands with culturally symbolic meanings that can create deep psychological bonds with multi-cultural consumers.  Meer
171,79
Verwachte levertijd ongeveer 9 werkdagen
paperbackEngels9781119094227 23-10-2015
Guide your sales force to its fullest potential With a proven sales management and execution process, Sales Management For Dummies aids organizations and individuals in reaching the highest levels of success.  Meer
31,43
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gebondenEngels9781119227823 22-4-2016
A practical guide for providing exceptional client service Most advertising and marketing people would claim great client service is an elusive, ephemeral pursuit, not easily characterized by a precise skill set or inventory of responsibilities; this book and its author argue otherwise, claiming there are definable, actionable methods to the role, and provide guidance designed to achieve more effective work.  Meer
36,98
Verwachte levertijd ongeveer 9 werkdagen
43,89
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paperbackEngels9781118144268 2-3-2012
A contemporary approach to network marketing from the author of the million–copy bestseller, Your First Year in Network Marketing This is a book about reality an unpleasant reality that no one seems to want to address.  Meer
23,13
Verwachte levertijd ongeveer 9 werkdagen
paperbackEngels9781118967232 20-3-2015
Your guide to the most up–to–date selling strategies and techniques No matter your skill level, this new edition of Selling For Dummies helps you lay the foundation for sales success with the latest information on how to research your prospects, break down the steps of the sales process, follow up with customers, and so much more.  Meer
27,28
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32,82
Verwachte levertijd ongeveer 9 werkdagen
paperbackEngels9781118684412 24-9-2013
31 Days to Millionaire Marketing Miracles is a breakthrough blueprint outlining the proven steps for successfully attracting more leads, getting more clients, and making more sales.  Meer
27,28
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paperbackEngels9781118690451 9-7-2013
Originally published by Stevenson, Inc., this practical resource assists nonprofit leaders and professionals in discovering new and better ways of identifying, cultivating, and successfully soliciting more planned gifts.  Meer
77,12
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gebondenEngels9781119312574 16-5-2017
The New Psychology of Selling The sales profession is in the midst of a perfect storm. Buyers have more power more information, more at stake, and more control over the sales process than any time in history.  Meer
31,45
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paperbackEngels9781137021007 7-8-2012
Globalizing Ideal Beauty is the forgotten history of a group of women copywriters whose successful ad campaigns went international in the 1920s and spread an American notion of feminine appeal from Bangor to Bangkok.  Meer
122,99
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gebondenEngels9781119074229 25-3-2016
The fundamental relationships among brands, media, and people are being transformed, and just as we try to adapt, along comes a new disruption. Are you and your organization prepared to deal with today s unprecedented speed and scope of technological change?  Meer
32,82
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23,13
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gebondenEngels9781119100256 6-11-2015
Most businesses are ignoring the more than $4 Trillion new majority market. Is your business one them? Learn how to REFRAME your business for the Total Market Sometime around 2040, ethnic minorities will become the majority of the US population.  Meer
32,82
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gebondenEngels9781137279569 4-9-2014
Today's sophisticated media landscape offers more tools and platforms, for the savvy marketer than ever before. Media & brand expert Antony Young explores how today's most innovative marketers are meeting the challenge by employing the latest media tools in ways never before seen to grow their brands, and getting unprecedented results.  Meer
43,69
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gebondenEngels9781137279866 20-1-2015
This book is for young startups and entrepreneurs in the advertising, marketing, and digital services space. It's an A-to-Z guide for young advertising firms, full of advice that ranges from getting funding to how to value the company and sell it to how to hire your first employee.  Meer
31,49
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paperbackEngels9781118489673 17-5-2013
Traditional retail is becoming increasingly volatile and challenged as a business model. Brick–and–mortar has shifted to online, while online is shifting into pop–up storefronts.  Meer
25,90
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gebondenEngels9781137501196 21-10-2016
Evaluating the ways in which we construe consumer choice, this book examines the psychology, methods and realities of the role it plays for today’s consumer.  Meer
61,99
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gebondenEngels9781118555835 21-1-2014
Offering a new framework for nonprofit brand management, this book presents the Brand IDEA (Integrity, Democracy, and Affinity). The framework eschews traditional, outdated brand tenets of control and competition largely adopted from the private sector, in favor of a strategic approach centered on the mission and based on a participatory process, shared values, and the development of key partnerships.  Meer
52,19
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