Strategisch management

Neem de juiste beslissingen op het juiste moment met boeken die strategie concreet maken. Of het nu gaat om concurrentieanalyse, positionering of groeistrategieën – deze titels helpen je vooruitkijken én koers houden.

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A. Young

Brand Media Strategy

paperbackEngels9781349949755 23-8-2016

Today's sophisticated media landscape offers more tools and platforms, for the savvy marketer than ever before. Media & brand expert Antony Young explores how today's most innovative marketers are meeting the challenge by employing the latest media tools in ways never before seen to grow their brands, and getting unprecedented results. Meer

43,21

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Trond Arne Undheim

Future Tech – How to Capture Value from Disruptive Industry Trends

paperbackEngels9781398600324 3-3-2021

58,09

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Customer Experience Excellence – The Six Pillars of Growth

gebondenEngels9781398601055 3-8-2021

142,91

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Jon Mowat

Video Marketing – Create Engaging Video Campaigns to Drive Brand Growth and Sales

gebondenEngels9781398601161 3-8-2021

142,91

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Candidate Experience – How to Improve Talent Acquisition to Drive Business Performance

gebondenEngels9781398605350 3-6-2022

168,86

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The Deal Paradox – Mergers and Acquisitions Success in the Age of Digital Transformation

paperbackEngels9781398608115 3-2-2023

70,20

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The Deal Paradox – Mergers and Acquisitions Success in the Age of Digital Transformation

gebondenEngels9781398608139 3-2-2023

220,78

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B. Kumar

Mega Mergers and Acquisitions

paperbackEngels9781349434879 14-11-2012

A casebook that discusses all the mega mergers and acquisitions in terms of value, that have happened in different industry sectors such as pharmacy, technology, telecommunications, media and entertainment, electrical and electronics, energy, finance, consumer goods, metals, and automobile and airlines. Meer

127,66

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Shan Rajegopal

Portfolio Management

paperbackEngels9781349438150 29-11-2012

In Portfolio Management , Shan Rajegopal, a leading authority on innovation and project portfolio management, provides an integrated project portfolio management framework which links innovation, investment and implementation. Meer

39,71

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Rethinking the Future of Europe

paperbackEngels9781349438426 1-1-2014

Rethinking the Future of Europe has brought together three contrasting collections of contributions: the incrementalist perspective concerning the step by step development of Europe, the more radical reform/restructuring approach to the future of Europe, and a view of Europe from the outside. Meer

64,32

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Strategic Transformation

paperbackEngels9781349443451 11-12-2012

Very few companies are successful in undertaking strategic transformation while maintaining long term superior financial performance. This book, by leading strategy experts, draws upon extensive interviews with business leaders and insights from companies faced with this challenge. Meer

64,32

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Lance Wright

People, Risk, and Security

paperbackEngels9781349957255 20-6-2018

Lance Wright shows why business in the 21st century requires a new understanding of the intersection of risk, security, and human resource management. Meer

47,43

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Beyond the Business Plan

paperbackEngels9781349461943 1-1-2013

This insightful practical guide argues that the traditional business plan may not be appropriate for many new ventures and presents an alternative, effectual approach that encourages flexibility and development through exploration and experience. Meer

33,36

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Krzysztof Obloj

The Passion and Discipline of Strategy

paperbackEngels9781349462841 15-8-2013

Utilises the experiences of the best companies and leaders in emerging and mature markets to highlight the necessary linkage of passion and discipline in an effective strategy process. Meer

64,32

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J. Davis

Contemporary Management of Innovation

gebondenEngels9781403996725 15-12-2005

Both society and markets have changed, and the art of innovation has changed with them, becoming increasingly complex. The book comprises the chapters of twenty-two European innovation researchers. Meer

64,32

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Customer Loyalty

gebondenEngels9781403997630 7-11-2005

The authors argue that the best strategic approach for a company or organization is to regard customer loyalty as a continuing response to changes in society and that this perspective is often neglected in favour of shorter term considerations. Meer

61,52

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David E. Hawkins

The Bending Moment

gebondenEngels9781403998385 12-9-2005

This book draws upon the idea that internal and external pressures and stresses can result in a change in the shape and form of the organization, the bending moment. Meer

64,32

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Acquisition Strategies in European Emerging Markets

gebondenEngels9781403998545 28-11-2006

This study investigates mergers and acquisitions in emerging economies. Combining a questionnaire survey with eleven case studies in Poland, Hungary and Lithuania, it develops a dynamic perspective of international acquisitions, and a refined acquisition typology. Meer

127,66

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NA NA

Birth Statistics 2003, No. 32

paperbackEngels9781403999160 17-3-2005

This reference volume presents statistics on live and still births occurring annually in England and Wales. Statistics for births in previous years are included to show trends in fertility. Meer

53,08

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Andrew Jenkins

Social Media Marketing for Business – Scaling an Integrated Social Media Strategy Across Your Organization

gebondenEngels9781398603714 3-3-2022

168,86

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