Jouw bedrijf is tot iets in staat wat geen enkel ander bedrijf kan. En zodra je dat haast oneerlijke voordeel kunt grijpen, opent het de deur naar ongekende groeikansen.
Neem de juiste beslissingen op het juiste moment met boeken die strategie concreet maken. Of het nu gaat om concurrentieanalyse, positionering of groeistrategieën – deze titels helpen je vooruitkijken én koers houden.
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WHARTON on DYNAMIC COMPETITIVE STRATEGY
"A valuable contribution, this insightful book makes it clear that strategy is not a one–time search for a sustainable competitive advantage, but a continuous monitoring of the environment, consumers, and competitors with the object of making the right moves in a dynamically changing competitive landscape. Meer
"If you′re the CEO of a struggling business, let′s hope we never meet. I′m Gary Sutton, a turnaround guy. When I arrive you leave. Results usually get better and fast. Meer
"With this extensively upgraded second edition, Dean Anderson and Linda Ackerman Anderson solidify their status as the leading authorities on change leadership and organizational transformation. Meer
Praise for the first edition of Up Your Business!
"Dave Anderson has hit another home run! Up Your Business! is an invaluable, highly readable guide that should be on the desk––and in the mind––of anyone demanding top–level performance from themselves and others. Meer
A top international authority on Web marketing and e–commerce provides a sure–fire formula for developing a winning e–commerce marketing strategy
One of the biggest reasons why so many Internet–based businesses fail isn′t poor product or service, or technology failures, or even lack of funding. Meer
Can you imagine your organisation as a Ferrari or a McLaren, a Toyota or a Force India? Your management team as a pit crew? Your sales force as the race team and your marketing and research department as the design studio creating a Formula 1 car? Meer
This is the third volume of the
International Review of Strategic Management and ocntinues to follow the objective of the series, which is to produce an annual critical review of developments and best practice in strategic management. Meer
Scientists in the biotechnology sector have developed a vast array of products and procedures, including drugs, diagnostics, agricultural products and veterinary procedures. Meer
The shipping industry has an impact on each and every one of us every day. Ships transport the food we eat, the clothes we wear, the cars we drive, the materials used to build our homes, and the fuel that heats them. Meer
The first practical guide to using reengineering to dramatically improve the development and success of new products. Executives, product development teams and engineering design groups will see how to consistently execute successful new product launches. Meer
This step–by–step, hands–on guide explains how to reduce time to market for new products and effectively meet customer′s needs. Demonstrates how to take advantage of the latest development tools and product design, use such proven techniques as robust design and QFD and assess and select the appropriate combination of tools, methodologies and strategies. Meer
This book provides an easy–to–follow roadmap for successfully implementing the Balanced Scorecard methodology in small– and medium–sized companies. Meer
This is a ``must–have′′ for anyone who desires to effectively and successfully sell their products, projects, ideas or services. The new edition has been revised and expanded to include detailed coverage of the current methods and procedures required by the government and used by commercial companies for bid preparation; the latest applications for identifying and tracking fund sources; new desktop publishing techniques for rapid proposal preparation along with available software; and storyboarding methods. Meer
Presents a map of the various options one has on the journey through an alliance; the principles of design; new insights into what has been missing in order to understand alliances; how to find the right partners; purchaser–supplier alliances; some of the consequences that occur when certain principles are violated; how to improve the chances of obtaining excellent results from an alliance and much more. Meer
The first and only step–by–step guide to selecting the best R&D projects
In today′s fiercely competitive global economy, so much depends on making the correct R&D project choice. Meer
Pasmore has brought over 20 year′s worth of expertise to this conceptually sophisticated yet practical guide concerned with organization design and change. Meer
At last, a complete business plan guide just for independent consultants! . . . And who better to write it than North America′s #1 bestselling author on consulting? Meer
For any organization to compete successfully in today′s market, it must focus on building not only from the outside but from the inside as well. Shows the correlation between successful people management and the bottom line. Meer
Focusing on the future challenges companies face in being continously innovative, this book is based on a combination of world class talks given at the Innovation Exchange (IE) conference in November 2001. Meer
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