Strategisch management

Neem de juiste beslissingen op het juiste moment met boeken die strategie concreet maken. Of het nu gaat om concurrentieanalyse, positionering of groeistrategieën – deze titels helpen je vooruitkijken én koers houden.

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Steve Waddell

Global Action Networks

gebondenEngels9780230285484 8-12-2010

The world's governments are overwhelmed with climate change, war and unrest, the global financial crisis and poverty but there is a promising invention in Global Action Networks (GANs). Meer

64,66

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Proactive Companies

gebondenEngels9780230289222 14-2-2012

Why do some companies succeed better than others? It is well known that there are many variables such which may impact a company's performance. The authors present their new model for Market Proactiveness which shows organizations how to anticipate change and respond to it before they are forced to do so, and improve their overall performance. Meer

64,66

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B. Gailly

Developing Innovative Organizations

gebondenEngels9780230289420 30-11-2010

Combining insights from leading academic research and experienced managers, this book provides a systematic framework to understand what innovation is, why it matters, how it can be managed and how it can help your organization to reach its objectives. Meer

114,18

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C. Ashurst

Benefits Realization from Information Technology

gebondenEngels9780230289598 1-11-2011

Drawing on the author's recent and ongoing research this book explores how to build the organizational capability to realise the strategic potential of information technology. Meer

128,33

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Industrial Design, Competition and Globalization

gebondenEngels9780230203495 19-11-2009

Economic activities are becoming increasingly globalised. One result being that for companies in developed market economies price-based competition is being replaced or supplemented by other forms of competitiveness. Meer

128,33

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Aradhna Krishna

Customer Sense

gebondenEngels9780230341739 13-3-2013

An insightful look at how touch, taste, smell, sound, and appearance effect how customers relate to products on a sensory level, and how small sensory changes can make a huge impact. Meer

85,88

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M. McKinley

Ethics in Marketing and Communications

gebondenEngels9780230358553 13-12-2011

This book takes an international perspective on the topical issues of marketing ethics and ethical communications. The contributors are professors of business in various European institutions who bring their international background and experience to this body of work. Meer

64,66

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Jonathan Trevor

Can Pay Be Strategic?

gebondenEngels9780230223547 21-12-2010

Pay is a key element of the employment relationship and it has been advocated by some recently as a tool for enhancing organizational performance and sustained competitiveness. Meer

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A. Furnham

People Management in Turbulent Times

paperbackEngels9780230229549 30-6-2009

We have recently seen stock-markets plunge and governments bail out banks. People have been made redundant, and many others are very worried. Some of the short essays in this collection are part musing and part reaction to the recent economic situation, which hope to dispel nonsense and encourage sense in the world of people management. Meer

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Corporate Social and Human Rights Responsibilities

gebondenEngels9780230230897 8-12-2010

This book challenges the separation between CSR and law. It also demonstrates that BRHR may be gradually separating from CSR through emphasis on state obligations. Meer

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Tom Lloyd

Business at a Crossroads

gebondenEngels9780230230941 22-10-2009

Recent events suggest liberal capitalism harbours two dangerous seeds of self-destruction; growing inequality and a tendency for markets to spiral out of control. Meer

51,94

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Leadership Learning

gebondenEngels9780230516106 14-10-2008

Taking it theme from the fifth annual Studying Leadership Conference held at Cranfield School of Management, Leadership Learning explores the challenge of learning and developing leadership in the 21st century. Meer

64,66

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Khalid Sekkat

Competition and Efficiency in the Arab World

gebondenEngels9780230524989 4-12-2007

This is the first book dealing with competition and efficiency issues in the Arab world. Combining quantitative analysis and field surveys to assess the degree of competition, the degree of efficiency and their relationships in the manufacturing sector, this book provides a unique insight into Egypt, Jordan, Morocco and Tunisia. Meer

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Big Business, Big Responsibilities

gebondenEngels9780230243958 9-6-2010

Big business is often seen as the villain in terms of the environment or social wellbeing. But some leading businesses are becoming leaders in the fight against climate change and protectors of human rights. Meer

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S. Leach

Managing in a Political World

gebondenEngels9780230245624 14-10-2010

Steve Leach identifies the key challenges facing chief executives in British local government in operating in an environment where party politics is a dominant force. Meer

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W. Messner

Intelligent IT-Offshoring to India

gebondenEngels9780230246263 14-4-2010

Enables companies to discuss and organize offshoring IT work to India and the opportunity to industrialize the IT delivery chain allowing countering cost pressures. Meer

128,33

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The Management of Opera

gebondenEngels9780230247260 13-10-2010

This book presents the current and future issues facing opera houses and opera companies. Problems in different environments need different solutions. Meer

184,93

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Customer Experience

gebondenEngels9780230247819 9-9-2010

Customer Experience is now the key differentiator as consumers and businesses alike decide among competing brands. The authors explore growing trends in Experience Psychology, Social Media and Neuroscience and their impact on Customer Experience that businesses need to understand to gain preference, loyalty and market share. Meer

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U. P. Jäger

Managing Social Businesses

gebondenEngels9780230252547 27-10-2010

Social businesses and non-profit organizations act at the interface of markets and civil societies. Their executives are challenged by issues of social mission and economic rationale. Meer

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Lyn Spillman

Solidarity in Strategy – Making Business Meaningful in American Trade Associations

gebondenEngels9780226769561 21-8-2012

144,24

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